Monday, March 7, 2011

Developing a Global Vision (More information)

On my last blogpost I focused on the Breast Cancer Awareness that Sephora contributes to. The major fact that I forgot to mention was the "GLOBAL" aspect of the company. Sephora has stores in many places outside of the United States. You can find Sephora stores in France, England, Spain, Poland, Portugal, Italy, Greece, Luxembourg, Monaco, Romania, Czech Republic, Russia, the United States and ETC. Sephora also caters to the countries because Sephora makes an effort to try and translate their products names, ingredients and directions to the language of the country they are selling to. Also, Sephora is partnered with a other stores so it makes their global effort expand. When you see a Macy's or Bloomingdales, if you go to their cosmetic section you are sure to find Sephora's line of cosmetics.

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